1. A scalable vegetable variety evaluation platform established
2. Market opportunities for key vegetable crops defined
3. The evaluation and deployment of locally appropriate improved varieties of key vegetable crops facilitated
4. Latent demand for quality seed of improved vegetable varieties converted to actual demand

1. A scalable vegetable variety evaluation platform established
2. Engage public and private sector partners
3. Set-up evaluation and demonstration sites
4. Recruit field staff
5. Operational management
6. Market opportunities for key vegetable crops defined
   • Benchmark the performance of existing vegetable crop varieties
   • Analysis of vegetable market dynamics
7. The evaluation and deployment of locally appropriate improved varieties of key vegetable crops facilitated
   • Engage breeders (international seed companies) and seed marketers (local seed enterprises) and secure their buy-ins
   • Evaluate the performance of improved vegetable varieties
   • Facilitate business-to-business (B2B) linkages between breeders and marketers
f. Latent demand for quality seed of improved vegetable varieties converted to actual demand
8. • Conduct on-farm demonstration of improved vegetable varieties to directly generate demand for improved seed varieties

The project will produce the following key deliverables at the end of the implementation period:

1. Four partnerships established with seed companies
2. Two on-station and 2 on-farm trials established
3. Field trials of at least 120 entries of 3 key vegetable crops implemented
4. Commercially available varieties of at least 3 key vegetables evaluated in 2 field trials
5. Three open field days with B2B events held before end of the project
6. One report on market performance, drivers, gaps and opportunities produced
7. Better-performing, adapted, market-appropriate and farmer-preferred (elite) vegetable varieties identified and promoted to farmers
8. Linkage created between at least 10 marketers/breeders on one side, and 2,700 farmers exposed to new technologies, on the other side
9. At least EUR 10,500 secured from seed companies to run the seed platform
10. Document on the cultivation of best-performing varieties, and performance characteristics, as well as economic benefits produced and made available to stakeholders